Get ready for Ja Ja Ja
by Webmaster, 17.12.2009
JA JA JA is a new monthly club night in London showcasing the best emerging talent from the Nordic countries.
The night aims to provide a strong independent platform where new ‘export ready’ artists across multiple genres are able to showcase their music to key British music industry professionals, media, tastemakers and punters alike.
The Nordic region has a long tradition of punching way above its weight on the international music scene. Beyond the famous ‘3 As’ (Abba, A-ha, Aqua) of Sweden, Norway and Denmark respectively, and mainstream bands like The Rasmus from Finland and Iceland’s Bjork and Sigur Ros, the Nordic countries have fostered a wealth of innovative music talent to great international recognition and acclaim.
Ja Ja Ja aims to draw attention to this hotbed of talent on a monthly basis. The high concentration of industry professionals and international media in London makes it an ideal location.
The central London venue will be The Lexington, with a launch party spread across both floors on November 19th featuring live performances from Kira Kira, I Was A King and TV Off. The bands for this show were selected from a shortlist by Huw Stephens of BBC Radio 1 Introducing, and more information on each act will follow soon.
Each night will feature specially invited British curators who will program the final line-up. Artist submissions from the various Nordic countries will be reviewed by the respective export offices, who will produce a shortlist based on ‘export readiness’. The guest curator will then select his favourite 3 artists for the night.
Read more about Ja Ja Ja here.
Ja Ja Ja is an initiative supported by the Nordic Export Offices (NOMEX) represented by; Export Music Sweden, Music Export Denmark, Music Export Finland, Icelandic Music Export and Music Export Norway.
question & answers
- What sort of financial support does Music Export Norway provide?
- I want to play a showcase at a showcase festival. What do I do?
- How do I prepare for an industry festival or event?
- The UK taxation rules are confusing. How does it work?
- Where can I find export statistics for Norwegian music?
- What do you mean by "export ready"?
- What are the hottest Norwegian acts these days?
- Where can I find Norwegian industry contacts?
